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Making Your Event Network Work Harder (and Smarter)

May 1, 2025

RYTHMz blog
RYTHMz blog
RYTHMz blog
RYTHMz blog

Make the Most of Your Live Event Network

Festival season is here; if you're in the thick of event planning, your to-do list is probably a mile long. Amid all the logistics, don't overlook one of the most critical pieces of your event infrastructure: your network. A strong IT setup isn't just a nice-to-have; it's essential for everything from vendor operations to guest experience.

Below are five proven strategies to help you get the most value out of your live event network:

1. Partner with an IT Provider That Has Strong Carrier Relationships

When choosing who will handle your event's IT needs, look for a provider with strong partnerships with multiple Internet carriers. This can help secure better bandwidth options, lower pricing, reliable service level agreements (SLAs), and flexible terms without locking you into long-term contracts.

2. Maximize the Use of Your Event Network

Your IT provider should be able to support a high-performing, scalable IP network. This allows multiple teams and operational groups to leverage the network during the event, including:

  • Ticketing, RFID, wristband, and access control teams

  • Point-of-sale systems, cashless payment platforms, and ATMs

  • Audio, video, and lighting production controls

  • Social media and marketing teams

  • Staff operations and back-of-house tools

  • Attendee engagement platforms

  • Digital signage systems

Your entire event operation can run more smoothly with the proper network infrastructure.

3. Take Control by Customizing the Network to Your Event's Needs

Collaborate closely with your IT partner to design your event's network size and coverage. They should provide clear documentation on the infrastructure setup to ensure you have exactly what you need, no wasted investment on excess capacity, and no surprise costs from underestimating requirements.

4. Proactively Prepare for the Unexpected

Unexpected needs can arise during live events, whether from sponsors, weather disruptions, or other last-minute changes. Discuss potential contingencies with your IT provider ahead of time and budget for these possibilities before the event begins. Planning early can help you avoid costly surprises on-site.

5. Achieve Success by Boosting Your WiFi Offering for Attendees

Establishing dedicated WiFi zones for attendees can significantly elevate guests' experience while boosting social media interaction and attracting new sponsorships. Plus, many organizers find that providing WiFi is more budget-friendly than expected, ultimately enhancing the value of your IT investment.

Wrapping It Up

An innovative IT strategy doesn't just keep the lights on; it elevates your whole event. With the right partner, setup, and plan, your event WiFi becomes a value driver, not just a checkbox.

Interested in learning more about how RYTHMz can support your event's needs? Contact us today for a custom quote!